{"id":302,"date":"2020-05-04T21:32:20","date_gmt":"2020-05-04T20:32:20","guid":{"rendered":"http:\/\/www.mathieuperona.fr\/?p=302"},"modified":"2021-05-04T21:36:49","modified_gmt":"2021-05-04T20:36:49","slug":"lagence-dinnovation-comportementale","status":"publish","type":"post","link":"https:\/\/www.mathieuperona.fr\/?p=302","title":{"rendered":"L&rsquo;Agence d&rsquo;Innovation Comportementale"},"content":{"rendered":"\n<div class=\"wp-block-image\"><figure class=\"alignright size-large\"><a href=\"https:\/\/www.mathieuperona.fr\/wp-content\/uploads\/2021\/01\/Normal.png\"><img loading=\"lazy\" decoding=\"async\" width=\"160\" height=\"124\" data-attachment-id=\"322\" data-permalink=\"https:\/\/www.mathieuperona.fr\/?attachment_id=322\" data-orig-file=\"https:\/\/www.mathieuperona.fr\/wp-content\/uploads\/2021\/01\/Normal.png\" data-orig-size=\"160,124\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Normal\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/www.mathieuperona.fr\/wp-content\/uploads\/2021\/01\/Normal.png\" data-large-file=\"https:\/\/www.mathieuperona.fr\/wp-content\/uploads\/2021\/01\/Normal.png\" src=\"https:\/\/www.mathieuperona.fr\/wp-content\/uploads\/2021\/01\/Normal.png\" alt=\"\" class=\"wp-image-322\"\/><\/a><\/figure><\/div>\n\n\n\n<p>D\u00e9but 2019, une chercheuse et un chercheur du D\u00e9partement de sciences cognitives de l&rsquo;\u00c9cole normale sup\u00e9rieure de Paris sont venus au CEPREMAP. Leur pr\u00e9occupation : dans la ligne ouverte par l&rsquo;ouvrage <em>Nudge<\/em>, de nombreuses administrations s&rsquo;int\u00e9ressent \u00e0 la mani\u00e8re dont les sciences comportementales peuvent venir appuyer l&rsquo;action publique. Si cet int\u00e9r\u00eat est bienvenu, encore faut-il qu&rsquo;elles soient bien form\u00e9es et accompagn\u00e9es pour cela. Contrairement aux \u00e9conomistes, les sp\u00e9cialistes de sciences cognitives n&rsquo;ont pas la culture et le r\u00e9seau qui permet aux \u00e9conomistes d&rsquo;\u00eatre en dialogue fr\u00e9quent avec les administrations, ce qui laisse dans le domaine comportemental le champ libre \u00e0 des entreprises \u00e0 but commercial. <\/p>\n\n\n\n<p>Sur la base de ce constat, nous avons d\u00e9cid\u00e9 de monter une structure, l&rsquo;<a rel=\"noreferrer noopener\" href=\"http:\/\/innovation-comportementale.fr\" target=\"_blank\">Agence d&rsquo;innovation comportementale<\/a>, qui regroupe en fonction des projets et des besoins des entreprises des \u00e9quipes pluridisciplinaires (cognitivistes, \u00e9conomistes, sociologues, etc.) pour co-concevoir, exp\u00e9rimenter et \u00e9valuer des dispositifs, et pour former les agents publics. <\/p>\n\n\n\n<p>Dans sa configuration actuelle l&rsquo;AIC regroupe l&rsquo;\u00c9cole normale sup\u00e9rieure, SciencesPo Paris, l&rsquo;\u00c9cole d&rsquo;\u00e9conomie de Paris et le CEPREMAP. J&rsquo;en suis le coordinateur, sous la direction d&rsquo;un conseil form\u00e9 d&rsquo;une personne par institution partenaire.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>D\u00e9but 2019, une chercheuse et un chercheur du D\u00e9partement de sciences cognitives de l&rsquo;\u00c9cole normale sup\u00e9rieure de Paris sont venus au CEPREMAP. Leur pr\u00e9occupation : dans la ligne ouverte par l&rsquo;ouvrage Nudge, de nombreuses administrations s&rsquo;int\u00e9ressent \u00e0 la mani\u00e8re dont les sciences comportementales peuvent venir appuyer l&rsquo;action publique. Si cet int\u00e9r\u00eat est bienvenu, encore faut-il [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":324,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[32],"tags":[35],"class_list":["post-302","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-parcours-professionnel","tag-sciences-comportementales"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/www.mathieuperona.fr\/wp-content\/uploads\/2021\/05\/Normal.png","jetpack_shortlink":"https:\/\/wp.me\/p2mMdm-4S","_links":{"self":[{"href":"https:\/\/www.mathieuperona.fr\/index.php?rest_route=\/wp\/v2\/posts\/302","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mathieuperona.fr\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mathieuperona.fr\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mathieuperona.fr\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mathieuperona.fr\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=302"}],"version-history":[{"count":3,"href":"https:\/\/www.mathieuperona.fr\/index.php?rest_route=\/wp\/v2\/posts\/302\/revisions"}],"predecessor-version":[{"id":347,"href":"https:\/\/www.mathieuperona.fr\/index.php?rest_route=\/wp\/v2\/posts\/302\/revisions\/347"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mathieuperona.fr\/index.php?rest_route=\/wp\/v2\/media\/324"}],"wp:attachment":[{"href":"https:\/\/www.mathieuperona.fr\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=302"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mathieuperona.fr\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=302"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mathieuperona.fr\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=302"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}